I am an outdoors enthusiast who happens to work in the fashion and beauty industry since 2010. I began working for emerging brands such as IMONI Stockholm and Hungary's most well known design fair WAMP during my university years. After getting my degrees on both Business-Management and Communication-Aesthetics, I moved to Budapest and began searching for the perfect workplace on the hemisphere of fashion and events. I was working as a stylist assistant for a television talent show; I enrolled in a new-wave fashion school but none of them made me feel those precious butterflies in my stomach and to be frank, I did not want to give up on that feeling. Money, fame or positions were never my motivation when I was looking for a job but exciting challenges, creativity and freedom. I was hoping to find those.
I was determined enough to follow my instincts so after accidentally tripping over an exciting fashion campaign of an agency I have never heard of before I sent a letter to Eszter Felkai, founder and director of BigBag PR, a boutique PR agency that is highly specialised in fashion and beauty, and I wrote the most important cover letter of my life. It quickly turned out that I found what I was looking for and I immediately started to build the creative career I was dreaming about.
I am for sure one damn lucky girl who got the opportunity to do what I am good at and feel eager to. I had the chance and the responsibility to constantly improve myself in various creative fields such as project management, PR, event planning and organizing, copywriting, photo shoot coordinating and even video and filmmaking. Due to the very various range of problems I’ve had to solve throughout my career, I’m not intimidated by uncertainty. This allows me to take on new challenges without experiencing self-doubt just because something is out of my comfort zone. I definitely can think outside the box and I enjoy presenting exciting solutions to my clients even if bringing those plans alive seems impossible. If you have dived in or just clicked through my portfolio then you must know by now that as one of the founders of Fashion Week Budapest, I had the privilege to build a blockbuster event from scratch and make fashion history. As the Senior Account Director of brands like COS, TONI&GUY HairMeetWardrobe, Dove or Natura Bissé, I was planning strategies and events, leading client accounts and complex projects within the agency. As the Managing Director of The Budapest Fashion Journal, I was able to worship my devotion to writing and learned to work extremely well under tremendous pressure. As a freelance PR consultant and photo shoot coordinator I could meet exciting projects and challenge myself in many different ways.
I consider myself a committed, loyal and maximalist (fashion) professional. I love to deliver the maximum. I love to work and operate within a team where I feel, I am surrounded by dedicated professionals who feel the same way. Ones who do want to experiment with projects, constantly learn new methods, things, hacks and techniques. Ones who want to satisfy the needs of his/her clients’ wishes beyond standard and ones who want to work within a fun, strong and tenacious team.
In 2016 I made a big decision and I started to focus on another territory of my life which evolving with time made me even more precise, patient, and last but not least much more creative and ambitious in every sense. I became a mother. Today I am a mama of two beautiful girls, Noa and Zoé. They taught me to be even more precise about time management, to be way ahead of everyone with logistics, to be multitalented and also multifunny and to be always prepared and available for everything 24/7. Me and my amazing husband decided to move our small family to Trondheim, Norway in 2019 in order to get rid of the horrid amuck of the Hungarian government and to find a new home for our family and raise our daughters within an open-minded, tolerant and altogether better society.
I do hope that my portfolio managed to reach that ‘WOW-factor’ and now you feel you would like to meet in person to get to know me and my history of work better. I do hope that based on my portfolio and my site you feel like you want to try working with me in the future, so I am pretty much looking forward to hearing from you soon!
In case you are interested in my professional CV and recommendation letters, then please click here.