COS
In 2015 I was appointed as Senior Account Director for contemporary fashion brand COS. I was in daily touch with the London office and I can simply state that working for such a timeless, artistic and creative brand was one of the best experiences, concerning my work-life. I may simply explain why...
UNILEVER BRANDS
Throughout the years I managed to work with several Unilever brands like Dove, Dove Men+ Care, Rexona and Baba. Working on these brands had been a pretty diverse experience as I had to come up with exciting creative concepts and organise a dozen unique press events each telling a clever and crystalclear story on the very specific language of a specific brand. My main responsibilities and duties were contact keeping with the clients and the press, organising press conferences and events, managing PR activities and taking part in financial planning and budget managing. I had to produce eye catching and social media-worthy press materials and write interesting information text, promotional copies and technical documentations keeping an eye on and knowing each brands' specific target customer. Would you wish to see and hear more about it?
TONI&GUY HMW
Working together directly with the Londoners, visiting London Fashion Week several times and working on this incredibly inspiring brand still gives me goosebumps. We dreamed cool press events together and most importantly I was one of the founders who gave TONI&GUY HMW a Budapest-based top-quality fashion event that was funky enough to proudly support and sponsor, the Fashion Week Budapest series. Our work definitely brought awareness to the newly introduced brand on the Hungarian market as we managed to make press coverages worth millions over the years.
DÓRI VISY
I always loved working with emerging designers and brands. I think they have an amazing potential. Sometimes they just need a helping hand, a consultant or an experienced professional to push them a little bit forward and help them form their dreams into something tangible. When Dóri Visy - a Hungarian contemporary jewellery artist - visited me with the urge of doing something exciting together I came up with the idea of shooting her very first professional jewellery campaign about her then actual Colmena collection. She never before did something like that...
BUDAPEST BÄGEL
In 2014 I took the opportunity to pull off a photo shoot for Budapest Bägel and help launch and build this cool up-and-coming gastro brand in Hungary. It was my responsibility to come up with a rather classic concept which concentrates on the food itself, to coordinate the photo shoot and to style the details and the food. Later we made one more series together. The pictures all appeared on the brand's social media platforms.
MARKS&SPENCER
Marks&Spencer was my first client as an Account Executive. I am thankful for them as I learned all the basics and all the professional hacks of PR thanks to them. I was working on promotions, bold but still on-brand PR, POS and CRM materials, social media posts. I was in daily touch with the Hungarian press and of course I organised press events for them.
MISCELLANEOUS
Hereby I collected all of those works that I am also proud of. The whole concept and production coordination of a huge christmas campaign for Drogerie Markt, a classic and intimate press event for one of the leading skincare brands of the world, Natura Bissé and the brand building, consulting and freelance PR management for VattaCKR.